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Content creation – Grass Valley Maestro Master Control v.2.4.0 User Manual

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MAESTRO — User Manual

Section 3 — Channel Branding Overview

Figure 162. Channel Branding Workflow Diagram

Content Creation

Content Creation is outside the scope of Maestro Channel Branding config-
uration and playout. You must ensure that branding elements meet the
size, aspect ratio and length requirements for each branding application.
For example, Still images must be in the correct image size and Aspect
ratio. Audio elements will be played in the produced length with a default
audio mix ratio.

The departments that are responsible for Content creation must ensure that
the branding element filenames are correctly defined to properly link
element configurations with associated configuration slots and content.

Supported content file types are described in later sections.

Maestro Frame

Hardware Control Panel

Deployment PC \ Content Gateway

Content Creation

Content Creation is separate
from Maestro. Content may
come from a different depart-
ment. For example, Marketing
or your Art department.

The Content Gateway
manages the exchange
of Branding elements.

The Content Gateway
manages the exchange
of Branding elements.

The Content Gateway
manages the exchange
of Branding elements.

Channel Branding Ingests content,
manages content, and manages
content playout.

Element Playout