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Send key messages to users | best practices – Google Apps for Work User Manual

Page 80

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Phase 3: Global Go-Live

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Increase the impact of your communications so you can reach

all of the users migrated during Global Go-Live:

Use multiple communications channels. Some of our most
successful customers used videos to emphasize the most important
information to users.

Ask your executive sponsor to send messages. You’ll get people’s
attention and people will be more likely to read your messages.

Use your extended team to amplify your message. Ask the project
team, Core IT users, and Early Adopters to remind their groups about
Global Go-Live.





























Image from the Google Apps announcement video delivered by Dr. Jane
Lubchenco of the United States National Oceanic and Atmospheric
Administration (NOAA). They moved 25,000 employees, contractors, and
associates, making NOAA the largest US federal agency to switch to cloud-
based email and collaboration tools.

Send key messages to users | Best practices

“The surprise was that people would hit

a saturation point on communications.

We had to ration out how often we

would send communications. We

made the communications shorter and

included links with more information.”

—Wietze Devries, Principal IT
Architect, MeadWestvaco

MeadWestvaco is a packaging company

based in the United States. It has 15,000

Google Apps users.