Google Apps for Work - Manual (Page 60)

Phase 2: Early Adopter
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Send key messages to users
“Any successful project has to consider
and plan for the human element. It takes
into account education, communications
and even the human attachment to ‘the
way I used to do it.’
Moving people along the human change
management curve at the correct speed
and velocity will ensure a great rollout.”
—Tony Bianco, President,
Cloud Computing Division,
Onix Networking
Onix Networking is a Google Apps Enterprise
Partner based in the United States.
Time frame: Weeks 5–9
What and why: Messages don’t work unless they are sent often and
with the latest info.
Just because this group of users is only a part of your user population
doesn’t mean they don’t deserve frequent updates about their
migration. This is your practice run for moving your entire
organization to Google Apps. Give them a positive experience so they
become Google Apps champions.
A change that was clear to your Core IT team might need more
explanation to the Manufacturing group. Gather their feedback so
you can get your messaging just right for the Global Go-Live.
The result: Your Early Adopter users are informed about the change
through your communications and make a smooth transition to
Google Apps.
You’ve also received valuable input on how to improve your
migration communications for Global Go-Live.