Google Apps for Work - Manual (Page 72)

Phase 3: Global Go-Live
72
Send a user readiness survey
Time frame: Week 10
What and why: How can you tell how well users are prepared for the
transition? Use a survey to gauge the effectiveness of your change
management efforts.
The result: You have feedback from your user community that you
can use to adjust your Go-Live strategy for maximum effectiveness.
Survey results automatically generated from the User Readiness Survey
template .
“We sent a user readiness survey to
understand the concerns of our users. In
our case, people wanted to understand
how their data would be moved over.
They were afraid they would be lost
without their data. To address this
concern, we developed communications
around data migration.
In one message, one of our senior
leaders made an analogy to a suitcase:
‘You only have one suitcase, so only
bring what you need. You’ll also still
have access to the old stuff. If you
missed things, we’ll help you bring that
data over.”
—Dana Murphy, Director of OTD
Technology, Equity Residential
Equity Residential is a real estate services
company based in the United States. It has
4,700 Google Apps users.