Google Apps for Work - Manual (Page 34)

Phase 1: Core IT
34
Complete the communications plan | How to
Here’s a sample communications plan and suggested timeline with links
to customizable Google Apps communications templates from
Setup &
deployment on the Google Apps Documentation & Support site :
Message and Details Date
Announcement email
First announcement of company’s plan to switch email and calendar platform
to Google Apps.
Audience: All users
As soon as your
organization decides to
go Google
Intranet announcement to company
Information about company’s plans to switch to Google Apps, to be posted on
the company’s intranet.
Audience: All users
As soon as your
organization decides to
go Google
Google Guides recruiting email
Requests managers and supervisors at your company to nominate Google
Guides, who will provide peer-to-peer support during your deployment.
Audience: All users
Core IT phase
Training email
Announces schedule for live, online training (webinars).
Audience: All users (send each phase to all users being migrated in that phase)
4 weeks before users are
migrated
Google Apps poster
Customize this poster with information about your organization’s transition to
Google Apps. (Template includes a link to an example.)
Audience: All users
When your marketing
campaign launches, usually
6–7 weeks before Go-Live
Email 1: First switch notification
Notification to users that their accounts will be migrated to Google Apps.
Audience: All users being migrated in that phase
2 weeks before users are
migrated
Email 2: Switch reminder
General reminder about account migration (send as needed).
Audience: All users being migrated in that phase
1 week before users are
migrated