Reaching all audiences – Google Creator Playbook Version 4 User Manual
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Reaching All Audiences
Creating Captions
•
If you upload a caption track on your video,
YouTube can then enable Auto-Translate, which will
automatically translate it into 58 languages
(variable accuracy).
•
To create captions for a video, write out the text of
all the audio and upload it. YouTube will auto-sync
the timing to match speech in the video (currently
English, Spanish, Japanese, and Korean only).
•
Edit and improve automatically-generated captions
in the Edit Video interface using the Translator
Toolkit.
•
Use multiple languages for titles, tags, and
descriptions. This helps improve discoverability
through search terms.
•
A transcript’s content and keywords are searchable.
If your video is captioned for multiple languages, it
will be searchable in all those languages.
By using the Translator Toolkit you can
invite your fans to help create and edit
captions in languages they speak!
Captions and subtitles make your work accessible to a wider audience – and they act as additional metadata,
which helps your video show up in more places on the site. You can provide your own captions and transcripts,
or use YouTube’s features to help you create and translate transcriptions of the audio in your content.
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