Google Creator Playbook Version 4 - Manual (Page 48)

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Maintaining the Channel Feed
The Feed - Curating Your Own Content
• Adjust your sharing options in channel settings
based on what you want to share, and be aware
that if you’re very active on the site, you may
overwhelm your subscribers.
• For creators who don’t upload every week, the feed
allows you to appear more active by broadcasting
other activities.
• Set a schedule for your channel activity. If you
upload once a week, offer curation and channel
posts in between new videos.
• Does resurfacing great videos help drive new
viewership? Try it using channel posts. But be sure
to tell your users why you’re highlighting it now!
• Multiple actions can get aggregated into a single
post for your subscribers. Space out your
interactions so that uploading, commenting,
adding to playlists, liking and channel posts don’t
happen consecutively.
The channel feed broadcasts your activities to your subscribers. The default feed will share your uploads, liked
videos, videos added to playlists, channel posts, comments, channel subscriptions and favorited videos. Your
feed should stay current, promote the content that’s important to you, and never overwhelm your subscribers
with too much information..