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Success, Gather insights & enhance your results – Google GROW YOUR BUSINESS WITH YOUTUBE A Step-by-Step Guide User Manual

Page 99

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TRACKING YOUR

SUCCESS

Intro

Tools

Insights

99

Learn how to enhance your business’ YouTube strategy with

YouTube Analytics and AdWords for video.

It’s a cycle of learning, testing, and improvement that

can help you reach larger audiences.

Tom owns Beaconstone Bakery, a chain of cookie

shops in Michigan. His business has several locations

and an online store that delivers to homes and offices

across the U.S.

He’s been promoting his video with an AdWords for

video campaign. Now he’s ready to learn from

his progress.

Gather Insights & Enhance Your Results

Gather Insights & Enhance Your Results

Step 1:

Get Insights with YouTube Analytics

Step 2:

Analyze with AdWords for video

Step 3:

Take Action & Increase Your Reach