Video, The middle – Google GROW YOUR BUSINESS WITH YOUTUBE A Step-by-Step Guide User Manual
Page 21
GETTING STARTED
WITH
VIDEO
Intro
Plan
Shoot
Edit
Publish
21
Explain your business’ expertise. How does it solve customers’ problems? How does it
fit into the local community?
What makes your business unique? How do you approach your business? What
makes you different from the competition?
The Middle
“We’ve been running Northlake Bed and Breakfast for more than 35 years, and we’re
always happy to welcome new guests and introduce them to central Vermont’s
incredible wild spaces. During the summer, you can kayak or canoe Lake Lowell or
go for a hike up nearby Stratton Mountain. During the winter, you’ll find fabulous
skiing, snowshoeing, and dog sledding within 20 minutes of our door.”
“Northlake Bed and Breakfast is situated in an old loggers’ hotel, built in the
early 1930s. Northlake has ten rooms, each beautifully adorned with local quilts
and exposed oak rafters, offering a unique and idyllic setting for your next
weekend getaway.”
21
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