beautypg.com

Category overview, Programming strategies for education content – Google YouTube Creator Playbook Guide Education User Manual

Page 10

background image

10

Category Overview

Programming Strategies for Education Content

Programming Strategy

You might choose to create

single

,

self-contained

videos

, where each video focuses on a different topic.

Alternatively, you might organize multiple videos

sequentially in order to create a

course

or

lesson

series

.

Featured channels:

Learn Chinese, Stanford, Veritasium, TED,

Steve Spangler, Crash Course

Now that we’ve outlined some of the different

dimensions associated with EDU channel strategy,

think about how your channel fits into the larger

YouTube EDU ecosystem.

Is your content style more edutainment, or is it

strictly academic? Is it meant to be supplemental

or comprehensive?

How do you want viewers to engage with your

channel? Can a viewer randomly select any video

on your channel and understand the concept in

its entirety? Or are viewers expected to progress

through a series of videos?

Courses  

Single  Video  

"Oxygen"  Ringling  College  

of  Art  &  design  

CS50  Harvard  University