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Target markets for color printers – Xerox Color Laser Printer User Manual

Page 9

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Target Markets for Color Printers

Key Questions

Are financial statements printed in color?

How are corporate budgets developed and
monitored?

Do you wish to add color to presentations,
flipcharts, and transparencies to make them
more effective?

Do you send confidential information to an
outside printer?

Is the initial layout of the annual report
done here?

Is there a need to ensure that critical
information is read and acted upon?

Would you like to focus attention on key points
in presentation materials?

Do you create internal mailings for different
groups? Would you like to highlight pertinent
information relating to each group?

Can you benefit from enhancing courtroom
presentation materials by using full color or
highlights?

Is there a need to highlight confidential
information with color to draw attention
before distribution?

Can corporate policy information be highlighted
so that it is not overlooked?

Do you think that highlighting clauses in
contracts will be able to draw more attention
for your customers?

Do you have a need to draw attention to
changes in utility maps or construction
drawings?

Are safety/compliance posters created in-house
with needs for multiple copies for various
locations?

Do you wish to reduce potential hazards and/or
injury with posters and warnings in full color?

Do you use highlight color on important
information on technical reports?

Key Applications

Presentations

Long & complex documents

Internal forms, memos, letters

Audit reports

Accounting statements

Charts/graphs

Spreadsheets

Payroll checks

Internal forms

Letters

Organizational charts

Spreadsheets

Quarterly reports

Meeting agendas

Roles & responsibilities
documents

Complex documents & reports

Presentations

Contracts

Court displays

Internal forms, letters & memos

Meeting agendas

Technical reports

Response forms

Surveys

Safety posters

Instructional guides, posters

Rotation schedules

Policy documents

Business Objectives

Develop and monitor corporate budgets

Determine pricing

Invest company assets

Maintain business development
functions

Assign roles and responsibilities

Set priorities

Execute corporate decisions in
conjunction with relevant departments

Protect/defend against defamation,
patent/copyright violations and
litigation

Advise on legal policies

Interpret statutes

Execute legal documents

Maintain all facilities and equipment

Evaluate changes

Minimize job hazards

FINANCIAL SERVICES

GENERAL MANAGEMENT

LEGAL

MAINTENANCE

Sales

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