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Business, Personal laser printer, Phaser – Xerox Color Laser Printer User Manual

Page 46: Selling points, Target markets

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44

Selling Points

Excellent value

• Up to 22 pages per minute (ppm) speed for speeding through such everyday

prints as reports, email messages, forms, letters, and memos

• 32 MB of standard memory; at least double the memory of most competitors

• Fast first-page-out time of as fast as 10 seconds

• Delivers with a standard-size print cartridge for more printing right out of

the box

• EnergyStar

®

compliant and has a Toner Save mode to reduce operating costs

Convenient for any desktop

• Efficient 166 MHz processor is one of the fastest available in its class so

even complex files will print at fast speeds

• Runs very quiet so it can be placed anywhere without distraction

• Includes many features found on upper-tier office printers such as N-up

Printing, Watermarks, Scale-to-fit Printing, and poster printing

• Can handle a wide range of media types and sizes, including custom paper

sizes up to 8.5 x 14 inches

• Large paper input and output capacities to handle larger print jobs without

interruption

• PCL 6 driver provides easy and accurate printing

• Easy to install and set up

Designed for quality

• 1200 dpi image quality creates exceptional detail and crisp text that rivals

printers of twice the price

• 15,000 pages-per-month maximum duty cycle means the Phaser 3150 printer

is built to last

Total Satisfaction Guarantee

• The Phaser 3150 printer’s quality is backed by a one-year Quick Exchange

warranty and the exclusive Xerox Total Satisfaction Guarantee

Target Markets

Small businesses

Cost-sensitive customers looking
for easy, compact, and high
quality laser printing for
personal use

Individuals in large companies

Individual users who print
letters, reports, forms, memos,
envelopes, and posters

Phaser

®

3150

L a s e r P r i n t e r

Personal laser

printer

for

business

3150