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All-around, Inside, Office printing – Xerox Color Laser Printer User Manual

Page 30: Your budget, Phaser, Selling points, Target markets

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Selling Points

One printer, no waiting

• Up to 36 ppm in color and 40 ppm in black and white makes the

Phaser 7400 one of the fastest printers in its class

• First-page-out time of as fast as 12 seconds so there's no waiting for

important documents

• 800 MHz processor ensures faster image rendering and throughput
• Up to 1 GB of memory for faster throughput of large files and shorter

print queues

• True Adobe

®

PostScript

®

3

assures high-quality and consistent prints

with all common applications

• One-touch Phaser Installer eliminates any guesswork – go to the printer

to be installed, touch a button, and let it install itself

Great power with great value

• Affordable pricing and a variety of configurations for workgroups with

print jobs of all sizes

• Get low cost per page for black-and-white prints with the added impact

of color for just pennies more

• Add a 20 GB hard drive (standard on most configurations) to enable

many valuable features such as Personal Print, Secure Print, and direct
PDF printing

• RAM collation feature allows print jobs to be collated in RAM memory

instead of a hard drive

• Job accounting and usage detail tracking help to control costs and are

easy to use

• Enhanced PrintingScout provides instant, on-screen instructions when the

printer needs attention throughout the entire print job

• Support Centre toolbox provides easy desktop access to all user

documentation, tools, and utilities that were previously available on CD
or the web

• PhaserSMART

®

online troubleshooting turns potential service calls into

a simple automated solution to get users back to work fast

• Manage, configure, and troubleshoot the printer from the desktop with its

CentreWare embedded Web server

• The Phaser 7400 color printer is backed by a one-year on-site warranty

and the exclusive Xerox Total Satisfaction Guarantee

The right media for your message

• All trays handle media from 4 x 6 inches to 12 x 18 inches
• Print banners up to 12.6 x 48 inches to create vivid, eye-catching signs
• Reliably handles heavy stock up to 100 lb. cover (270 gsm)
• Automatic two-sided printing (standard on most configurations) saves

paper and makes quick work of brochures, newsletters and reports

• Create professional documents that are ready to distribute with finishing

options that will sort, collate, staple in multiple positions, hole punch, V-
fold booklets and saddle-stitch

• First-rate color technologies and enhanced photo mode produce superb

colors just as the user intended

Target Markets

Small and large workgroups

Planning and engineering
departments, mapping agencies,
and marketing departments will
love the Phaser 7400 color
printer's speed in color and black-
and-white and the large selection
of media sizes.

Users of MS Project and
MS Office Suite

Color drawings, flow charts,
schedules, and gantt charts can
now swiftly be brought to every
kind of office document: from
manufacturing plans and
engineering project timelines, to
color reports, spreadsheets and
marketing materials.

Short-run production and
departmental print jobs

The Phaser 7400 offers both the
fastest throughput and cost-
effective output of color and
black-and-white printing for
anyone producing brochures,
newsletters, or other short-run
production jobs in-house – saving
time and money.

Phaser

®

7400

C o l o r P r i n t e r

All-around

office printing

inside

your budget

7400

NEW!

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