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Larger, Office color, Small size – Xerox Color Laser Printer User Manual

Page 12: Than life, Phaser, Target markets, Selling points

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10

Target Markets

Inkjet replacements

Customers who have used inkjets
and are now looking for a faster,
more cost effective platform with
higher quality and performance.

Monochrome migration

Customers who intend to replace
an existing black-and-white
printer with a color device that is
fast enough in black-and-white to
also handle their monochrome
applications.

First generation color
replacement

Customers who have a color
laser and are now looking for a
replacement, either because their
existing printer is too old and
they want better print quality and
reliability, or it is simply easier to
buy a new printer than fix the
old one.

Corporate color roll-out

Generally big bids where IT has
decided that color is now reliable
and cost-effective enough that it
can be rolled out to departments
or remote branches in the
organization. They are likely to
be very cost-conscious especially
in terms of TCO and have specific
color applications.

Selling Points

Precise Phaser color

• Exceptional 2400 dpi enhanced high resolution color with amazing fine

line detail

• Prints reflect the true, accurate color that the user intended – unlike many

competitive products in this class

• Vivid PANTONE

®

-certified color that even graphic arts professionals will love

• Affordable acquisition price that offices with a tight budget can appreciate

Excellent media flexibility

• Standard 200-sheet multipurpose tray supports media as narrow as 4 inches

and as wide as 14 inches

• Optional two-sided printing saves money on paper and adds a professional

look for a very reasonable price. Some color laser printers in this class do not
offer automatic two-sided printing at all

• Heavyweight stock up to 60 lb cover (163 gsm) is handled with the same

ease as plain paper

• Lush, full color transparencies created by the Phaser 6120 make presentations

come to life

• Total paper input capacity of 700 sheets means the Phaser 6120 can handle big

jobs and everyday jobs with minimal interventions

All-around ease

• Pre-installed toners and imaging unit make it exceptionally easy to install and

set up

• Compact and ergonomically-designed to fit in any office
• Intelligently engineered system places consumables where access is quick and

easy – no rear access required

• CentreWare

®

IS Embedded Web Server for easy management using any

common web browser

• PrintingScout alert notification provides instant notification when the printer

needs attention

• Drivers for a PC or Mac are easy to use and support PostScript 3, PCL 6,

PCL 5c, and PCL 5e

• Powerful 300 MHz processor rips images fast
• Connect via parallel, high speed USB 2.0, or 10/100Base-TX Ethernet – all

standard

Total Satisfaction Guarantee

• The Phaser 6120 color printer's quality is backed by a one-year quick

exchange warranty and the excusive Xerox Total Satisfaction Guarantee

Phaser

®

6120*

C o l o r L a s e r P r i n t e r

Small size.

Larger

than

life

office

color.

6120

*Available November 2005

NEW!

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