Google Analytics Guide - Manual

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Google Analytics Guide
We’re excited that you’re implementing Google Analytics to help you make the most
of your website and convert more visitors.
This deck will go through how to create and configure your account, connect your
site to Analytics to begin tracking visitors, create goals so you can see how your
visitors are converting into subscriptions, donations, and revenue, and enable e-
commerce tracking for those of you with stores within your site.
At the end, there is a section devoted to additional resources that you can use to
get more information, have your additional questions answered, talk with other
Analytics users online, and learn about optimizing for Analytics. There is also a
glossary at the end for all the new Analytics terms you’ll learn.