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Product concept – Ricoh MP C7500 User Manual

Page 6

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Product Concept

Product Concept 

High speed, high quality colour and black and white MFPs
Black-to-colour concept simplifies conversion from mono to colour
Base models meet copy only needs
SP versions meet multifunctional copy/print/scan needs
Fiery controller option meets colour matching needs of professional market
Professional handling options further extend functionality

Take the best and make it better! That is
exactly what we have done with the Aficio MP
C6000 and MP C7500. The engines have
been refined to give higher output speeds and
productivity. Image quality has been enhanced
and the latest digital features incorporated to
provide sophisticated yet simple to use
functionality. New professional finishing
options and the Fiery controller option
increase versatility and make the products
suitable for more demanding production
environments. It is a winning combination.

Of the previous models, the Aficio 3260C
enjoyed greatest success, selling in big
numbers into the general office environment

as a black-to-colour replacement for high
speed mono devices. The Aficio 5560C,
targeted at professional print environments,
enjoyed slightly less success because it
lacked some of the advanced specifications
demanded by the production market like
heavy weight media handling and fine colour
control.

The new models are based on a similar high
speed 4 drum tandem engine to their
predecessors and boast enhancements which
will make them even more attractive to the
general office market and which will
dramatically improve their suitability for
production printing.

Light Production

Produ

ct

Market

Core Features

Higher productivity

Enhanced quality

Simplified use

General Office

Enhanced Features

Quicker engine speeds

Shorter warm up time

Faster first page

Copy/print/scan version

Simplified scan-to functionality

Fax option

Advanced security

Increase placements

Penetrate new markets

Grow market share

Capture new volume

Satisfy more customers and earn more money

Enhanced Features

Quicker engine speeds

Enhanced image quality

Fiery controller option
Heavy weight media handling

A3 LCT option

Cover interposer option

Plockmatic and GBC options

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