Ricoh MP C7500 - Manual (Page 19)

19 Target Markets
Target Markets
Target the General Office with print and scan ready SP versions
- Replace slow and unproductive colour machines
- Use B2C strategy to replace high volume B&W
Target Light Production with EFI version and professional finishing
- Compact and low cost alternative to colour ‘heavy metal’
- Supplement or replace high speed black and white MFPs
General Office
With their high colour productivity, the Aficio
MP C6000 and MP C7500 can directly replace
high speed mono devices in the office, adding
colour without compromising office
productivity. Excellent image quality means
that the machines can be used to produce
customer-facing material like proposals,
presentations and reports, whilst document
centre features like scan-to-email and high
speed fax mean the machines can be used to
streamline workflows. Aficio MP C6000SP and
MP C7500SP print and scan ready versions of
the product are likely to gain highest approval
in the general office environment.
General Office Production
Occasional
Colour
General
Colour
Colour
Dedicated
Office
Application
Light
Production
E-mail, Web, Excel, Powerpoint CAD, Quark, Photoshop
Copy
recycled
paper
Copy and
colour copy
paper
Copy paper, colour copy
paper and thick paper
Colour copy paper, thick
paper, coated paper, wide
paper
<30% 30-70% >70% >80%
Main Target
Main Target
Main Target
Main Target
Main Target
Application
Media
Colour Ratio
Need
MP C1500sp
MP C3500/4500
MP C6000/7500SP
MP C6000/7500EFI
Main Target Secondary Target
MP C3500/4500E1
Main Target
MP C2500/3000E1
Secondary Target
lower volumes
higher volumes
MP C20/25/3000
Heavy
Production