Google Moving to Google AdWords A Hands-On Guide for Premium Advertisers - Manual (Page 14)

4. Confi rm your ad
distribution
AdWords placement
AdWords ads appear on search results pages of Google properties, including
Google.com, Google Directory, and Google Groups. Up to 10 different ads
are displayed on each page of a given search. If there are 10 or fewer ads
on the fi rst page, the same ads are repeated on subsequent pages.
By default, your ads will also run on Google’s network of search and
content sites. The option to distribute ads on these sites in our network
is set at the campaign level, so all the keywords and groups in a given
campaign follow the distribution preferences you set.
Search sites in Google’s network. Top-performing AdWords ads are eligible
to run across search sites in Google’s network including AOL, EarthLink,
InfoSpace, Ask Jeeves, as well as on the Google Directory and Google Groups.
The number of ads and their placement vary according to the design of the
search site.
AdWords
on AOL.com
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