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Iii. f, Rugged construction, State of the art performance – Datamax 200MVP User Manual

Page 16: Eatures, Enefits, Pecifications

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MVP Series Product Guide

- 16 -

Features and benefits

III. F

EATURES

, B

ENEFITS

& S

PECIFICATIONS

RUGGED CONSTRUCTION

F E A T U R E

F U N C T I O N

E N D - U S E R
B E N E F I T

S A L E S
C H A N N E L
A D V A N T A G E

NEW

Die-Cast

Aluminum
Base / Frame

Durable, metal construction
Die-casting enables precision
Mounting of the print mech-
anism and spindle, which
enhances print accuracy and
eliminates ribbon wrinkle.

Durable construction

surrounds critical components
providing printer longevity and
reliability.

Designed to withstands

harsh, industrial environments

Ensures consistent print

quality

Confidently sell Brady’s
reliability within a wide
range of operating
environments.

Satisfied customers are
repeat customers, leading
to future sales

.

NEW

Die-Cast

Printhead
Mechanism

Print mechanism is embedded
into metal housing

Provides inherent rigidity for

printhead mechanism

Withstands general wear and te

facilitates media loading

Can confidently sell
Brady’s reliable print
quality.

Customer perceives the
enhanced quality and
durability of the

product.

STATE OF THE ART PERFORMANCE

F E A T U R E

F U N C T I O N

E N D - U S E R
B E N E F I T

S A L E S
C H A N N E L
A D V A N T A G E

FLASH Memory
(up to 8MB
available)


ZPL II firmware and optional
fonts can be upgraded and
enhanced without modifying
the electronics

Convenient and cost

effective to keep printer firmware
current with the latest features
and enhancements. Updates can
be readily downloaded to the
printer from Brady’s website,
without a service call to replace
EPROMS.

Reduces technical
support and maintenance
requirements, more
efficient customer
support..

Optimised
Processing with
New Micro-
processor

ZPL printer has been
revamped to provide optimal
label format processing
performance.
Printer features a new
electronic design and a new
32-bit RISC microprocessor.

Faster label processing and

throughput provides enhanced
productivity.

Better throughput is more
competitive

.

High
performance
printhead and E

3

(Element,
Energy,
Equalizer)


Enhanced performance
printhead combined with the
sophisticated energy control
system provides high quality
printing

over a range of

speeds and materials..

Satisfies customer print

quality requirements for bar
codes, text and graphics.

Balances printhead energy

output for prolonged printhead
life.

Can confidently sell
Brady’s reliable print
quality over a range of
print applications

.

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