Apple TV - Manual (Page 19)

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Managing Your Content
Use iTunes to manage the movies, TV shows, music, and other
content you purchase and download from the iTunes Store.
Organize your content in iTunes and watch or listen to it on Apple TV.
On Apple TV you can watch or listen to:
 Movies and TV shows you purchase from the iTunes Store
 Music in your iTunes library
 Audio and video podcasts you download or subscribe to in iTunes
 Audiobooks you purchase from the iTunes Store
 Slideshows with music and photo albums from your photo library
Importing Content into iTunes
To purchase movies, TV shows, music, and other content from the iTunes Store, set up
an account in iTunes, find the items you want, and then buy them. They’re
automatically downloaded to the iTunes library on your computer. If you already have
an Apple account, or if you have an America Online (AOL) account (available in some
countries only), use that account to sign in to the iTunes Store and buy content.
For more information about iTunes, open iTunes and choose Help > iTunes Help.