Sony XBR-49X850B - Manual (Page 65)

Press the FOOTBALL button, then select the desired service (such as
[Football Videos]).
(When using the Touchpad Remote Control, press the Control Bar ( ),
slide the touchpad to highlight the FOOTBALL button, press the
touchpad, slide the touchpad to highlight the desired service, then press
the touchpad.)
An Internet connection is required to use this feature.
Services may be changed or discontinued without notice.
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